Sustainable CMF Strategy
Luxury & Material Innovations Team Lead at KHALIL Design.
An automotive OEM in Asia tasked us to develop a sustainable, natural, poetic and modern colour, material and finish strategy for their cars. With
a team of innovative manufacturers, I designed sustainable material alternatives for their car interiors. Furthermore, keeping in line with their heritage and craft, I developed a holistic storytelling of their lineage through material design and strategy.
This was presented within a trend & material innovations book and a collection of curated materials.